VELZARA LONDON
Erin | Pastel Midi Dress
Strictly limited: only 10 handcrafted pieces
MOVING SALE UPDATE:
Due to high demand, only a few items remain in stock. If you can click, the item is still available.
Product Description
Your favourite ready for the sun
Add a cheerful touch to your daily style with Erin's Pastel Midi Dress. Its loose fit drapes wonderfully, creating a flattering silhouette for all-day comfort. Perfect for beach walks, weekend brunches, or layering with other pieces on cool evenings, this dress is an essential, fresh, and versatile addition to your wardrobe.
All-day comfort: the loose fit moves easily for an effortless fit.
Flattering silhouette: the soft draping enhances your natural shape.
Cheerful floral design: delicate pastel flowers add a joyful touch.
Versatile style: easy to pair for any occasion.
Simple care: wrinkle-resistant and easy to wear.
Size chart: (inches/cm)
| Size | UK Size | Bust (in/cm) | Length (in/cm) |
|---|---|---|---|
| S | 6-8 | 39.4" / 100cm | 49.2" / 125cm |
| M | 10-12 | 41.7" / 106cm | 49.6" / 126cm |
| L | 14 | 44.1" / 112cm | 50.0" / 127cm |
| XL | 16 | 46.5" / 118cm | 50.4" / 128cm |
| 2XL | 18 | 48.8" / 124cm | 50.8" / 129cm |
| 3XL | 20 | 51.2" / 130cm | 51.2" / 130cm |
| 4XL | 22 | 53.5" / 136cm | 51.6" / 131cm |
| 5XL | 24 | 55.9" / 142cm | 52.0" / 132cm |
Size Chart
| Size | UK Size | Bust (in/cm) | Length (in/cm) |
|---|---|---|---|
| S | 6-8 | 39.4" / 100cm | 49.2" / 125cm |
| M | 10-12 | 41.7" / 106cm | 49.6" / 126cm |
| L | 14 | 44.1" / 112cm | 50.0" / 127cm |
| XL | 16 | 46.5" / 118cm | 50.4" / 128cm |
| 2XL | 18 | 48.8" / 124cm | 50.8" / 129cm |
| 3XL | 20 | 51.2" / 130cm | 51.2" / 130cm |
| 4XL | 22 | 53.5" / 136cm | 51.6" / 131cm |
| 5XL | 24 | 55.9" / 142cm | 52.0" / 132cm |
Erin | Pastel Midi Dress
£54.95
£270.00
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Shop with confidence. You can return or exchange your order within 30 days if it’s not the right fit for you.
“Elegance is not what draws attention, but what stays in memory.”
Since 1998, Velzara London has stood for timeless design and understated sophistication.
Our collections reflect a dedication to quality craftsmanship, thoughtful details, and a modern interpretation of classic style — inspired by the rhythm and refinement of London City.
Customers Wear Velzara London with Pride
Mary R.
Elizabeth K.
Margaret R.
Sarah S.
WE REFUND EVERY 10TH ORDER
"Velzara London has been the great love of my life. I started this in 1998 with a dream — and my daughter grew up between these rails, these fabrics, these walls. Today, she stands beside me as we carry Velzara into the world together. This is not an ending. This is the most beautiful beginning we have ever known."
As we open this exciting new chapter, we want to celebrate every single person who has been part of our story — with discounts of up to 70% on our most loved collections. And as a heartfelt thank you for your loyalty over the years, we will refund the full purchase amount of every 10th order placed.
They can steal your recipe but the sauce won't taste the same.
Mass production can imitate a silhouette, but it can never replace the soul of a garment. Our secret ingredient is the human hand — every stitch is guided with care, precision, and intent. Each design is strictly limited to just 10 pieces. Because anyone can produce a dress, but the feeling of true rarity cannot be manufactured.
